To be a successful small business owner, you have to be willing to take on a multitude of tasks. When you want to attain another level of success in that business, you also need to know when to ask for help. For many thriving small business owners, the need for web-based projects is what initiates this need for outside help. So, if you are looking to outsource your tech-based tasks, here are a few steps you will want to keep in mind.
Protect Your Business with Employee Background Checks
Bringing in outside help can take your web-based projects to the next level, but you don’t want to allow just anyone to have access to sensitive information and operations. That’s why you should perform background checks before you even make a job offer to potential freelancers, contract workers, and of course, permanent employees. Because background checks give you access to sensitive information regarding potential hires, you need to make sure that you are following all FCRA regulations when using them. For example, your state may require a conditional employment offer to be extended before you can run a criminal background check, while some states prohibit discrimination based on past arrests that did not lead to a conviction. You also need to make applicants aware of background checks, but as long as you follow these rules, utilizing background checks in your hiring and onboarding process can have benefits.
Enhance Your Digital Presence With Freelance Professionals
Statistics show that most small business customers researched those businesses online before they considered making a purchase. When folks research your business, they are likely to begin by checking out your website, so concentrate your efforts on improving the design and functionality of your site. For those who have little experience with coding, consulting web professionals may be best since these developers have the knowledge and background to build a one-of-a-kind website that includes the basics, such as contact forms and data tables. You can also use online job boards like Upwork to hire other freelance pros, such as virtual assistants, JavaScript developers, and graphic designers.
Master Your Digital Marketing Plan with Experienced Consultants
Digital marketing has swiftly become a crucial aspect in building up a new business and helping an existing business survive amongst a sea of competitors. So, if you do not currently have a comprehensive and compelling digital marketing strategy worked out, you may want to outsource this project to consultants. While consultants and freelancers are often considered one in the same, there are some nuanced differences that are important for small business owners to keep in mind when outsourcing web projects. For example, while a freelancer will complete various details involved with these projects, consultants are there to provide valuable insight and guidance needed to develop web-based projects in the first place. That’s why it makes sense to find marketing consultants to help you create a successful marketing plan.
Boost Your Online Security Strategies With Seasoned IT Professionals
There are so many web projects that small business owners can outsource to freelancers, contract employees, and consultants without any real issues popping up. One element that you should never leave to chance for your small business is online security. That’s because, in recent years, data breaches targeting small businesses have been on the rise. More pointedly, most successful breaches involving small businesses end with those businesses closing up shop. So, if your small business is growing and thriving, you may want to consider bringing on a full-time IT specialist. While some businesses may be able to get away with outsourcing this work, many others will want to consider employing either remote or in-house IT support.
Web-based projects can be complex, but they can also be crucial for success. Use the tips above to minimize the stress of hiring help for these projects so that you can find the right people to help take your small business to the next chapter of success.
To be a successful small business owner, you have to be willing to take on a multitude of tasks. When you want to attain another level of success in that business, you also need to know when to ask for help. For many thriving small business owners, the need for web-based projects is what initiates this need for outside help. So, if you are looking to outsource your tech-based tasks, here are a few steps you will want to keep in mind.
Guest Contributor: Chelsea Lamb has spent the last eight years honing her tech skills and is the resident tech specialist at Business Pop. Her goal is to demystify some of the technical aspects of business ownership.
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